Учебник Modern Management: Concepts and Skills, Global Edition

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Акция

скидка

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Характеристики:

Сторінок:

576

Год издания:

2019

Издательство:

Pearson Education Ltd

Переплет:

Мягкий

ISBN:

9781292265193

Учебник Modern Management: Concepts and Skills, Global Edition

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КИЕВ. ул. Митрополита Андрея Шептицкого, 14 (офис Dinternal Education)

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For courses in management.

Concepts and skills for the successful manager

Modern Management: Concepts and Skills takes a unique approach that helps students develop a specific management skill in each chapter. Organised around the functions of planning, organising, influencing, and controlling, the content specifically focuses on how students can be more strategic and more creative, work as team members, become successful leaders, and more. The chapters are designed to build these skills, and others, to fulfil the core objective: To help students both obtain employment and flourish in the workplace. The 15th Edition contains new case studies and examples to reflect the most recent research and developments in this field, as well as updated information.

Features

New - An Employability & Employability Skills theme has been added. Consistent with the authors’ traditional, pragmatic focus on concepts and skills, this theme incorporates a discussion on what it means to be employable and how to develop related skills.
New - Management Skill and Your Career helps students understand the relationship between each chapter’s Target Skill and future employability.
Updated - Reorganised Table of Contents reflects the changing importance placed on Entrepreneurship and Creativity and Innovation due to research on what companies are seeking in applicants.
Management and Entrepreneurship chapter (formally Appendix 2) is now Chapter 2.
Creativity and Innovation chapter (formally Appendix 3) is now Chapter 6.
Updated - Chapter Highlights: Tips for Managing Around the Globe, Steps for Success, and Practical Challenge highlight practical applications of management concepts and focus on topics like P&G’s Integrity Statement, interviewing recruits at Home Depot, and China’s efforts to implement sustainable agricultural practices. Half of the highlights are new to this edition.
New - Chapter-Opening Challenge Cases and Chapter-Ending Challenge Case Summaries keep students up-to-date with what’s happening in the industry, including new cases on Netflix, Walt Disney Company, Domino’s Pizza, Fox News, and CNN. Half of the cases are new to this edition.
Updated - Management Skill Exercises provide additional discussion questions to dig into the Challenge Case and a second, short case to help students better understand how concepts apply to companies and their challenges.
Updated - Three Experiential Exercises are featured at the end of each chapter. Half are new to this edition.